Author: farooqsl

Mohammad Farooq works as a Social Media Analyst. When not doing anything related to Social media or Analytics, he goes backpacking around India. He regularly blogs about Travel, Movies, Political Issues and a lot of other things on his blog ReveringThoughts.

Mobile app analytics: The fundamentals

If statistics are to be believed, there will be 6.1 billion smart phone users by 2020. And if you think that figure is mind boggling, then let me tell you that as of June 2015, 100 billion+ mobile apps were downloaded from the Apple App Store. Yeah, that’s right – a billion with a B.
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